The Dealer is a big fan of the Irish Grassland Association and tries to go to as many of their great events as possible.

So needless to say, The Dealer was a bit taken aback to discover that tickets to the dairy event in Cork are €160 a pop and is a member-only event, with annual membership at €60 per person.

Now, to be fair if you sign up by direct debit as a member you get €40 off the ticket price. It’s not so much the price of the tickets that has riled The Dealer.

God knows the cost of organising any event now is big money, but is it fair that the beef and sheep events are free and open to everyone, while the dairy event is anything but free?