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The people who are going to disregard the rules are going to disregard the rules until they are caught, Mick Houlihan of Bord Bia said.
Vogue Williams and Joanne McNally have promoted both spuds for Bord Bia and milk for the National Diary Council (NDC) on their podcast.
The new CEO said she is delighted to be joining the NDC at a defining moment for Irish dairy.
That’s the view of 2023 National Dairy Council (NDC) and Kerrygold Quality Milk Award winner John Macnamara, who was speaking at a recent farm walk on his farm in Co Limerick.
The programme is administered by the Department of Social Protection, which budgets €3.20 for each meal, while the procurement process is managed by the participating schools.
The NDC hired a professional social media company this year to help it target teenagers with its messaging.
Trust score up 6% year on year, according to the National Dairy Council.
The television advert featured a female rugby player speaking about Irish grass and dairy.
